Build Your Brand Online 

Beginners & Advanced Levels

Designed for:

Digital & Social Media Marketing is one of the most important channels available to businesses right now. (If not the most important) This introductory workshop is designed for micro-enterprises who want to get the most out of their online activities and successfully build and  develop their brand and online presence.  Participants will learn the fundamentals  of digital marketing and the business opportunities available through Social Media.

The Programme:

The training will provide each participant with the know-how to plan and manage communications and marketing through the rapidly emerging and influential social networks including Facebook, Twitter and LinkedIn.  It will provide each participant with techniques and tools to understand and harness the opportunities provided by best practice social media marketing and online PR.  It will help participants  fully understand how to leverage their presence on Social Media platforms to generate connections, build relationships with customers and boost profits.

Our Specialist Trainer will share a range of case studies of businesses that are successfully using social media effectively to build and develop their micro businesses.

Twitter & Instagram

Beginner & Advanced Levels

Designed for

This module is designed for businesses starting out on Twitter and Instagram who want to build a strong loyal network with existing and potential customers. The training will provide each participant with the know-how to plan and manage communications and marketing through the influential social networks – Twitter and Instagram.

The Programme

As more businesses use Instagram to connect with customers, brand strategy has expanded to include new goals and key performance indicators (KPIs). While businesses used to focus mainly on increasing brand awareness, Instagram is slowly but surely transforming into a full-on sales channel, with more businesses than ever before focusing on Instagram advertising, influencer marketing, and product promotion.

Our Specialist Trainer will share a range of case studies of businesses that are successfully using Twitter and Instagram effectively to build and develop their businesses.  The workshop will provide participants with detailed and practical knowledge to fully develop expertise in these two social media platforms.

Designed for

Our Specialist Trainers will share a range of case studies of businesses that are successfully using Google and Social Media AdWords effectively to build and develop their micro businesses. The Workshop will provide participants with detailed and practical knowledge to fully develop expertise in this area.

The Programme

This workshop will enable participants to transform their sales through Google and Social media advertisement channels. You will focus on the key skills to create and develop your own Ad campaign through Google and optimize positive results. Google Adwords is a proven method to advertise your business’ products and services online and effectively boost traffic to increase sales to your website or landing page. Google now processes over 40,000 search queries every second on average which translates to over 3.5 billion searches per day and 1.2 trillion searches per year worldwide and this workshop will assist you in monetizing these searches to leverage to your advantage.

All Virtual Courses are:

• Online/Remote classroom based
• Zoom Virtual Classroom
• You will only need a PC/laptop/smart phone or tablet to participate
• This interactive training experience enables you to connect remotely with our Specialists in an online classroom (using features such as screensharing, ppts, whiteboards and break out rooms)
• Individual Mentoring online on a one to one basis (on line) following the group sessions that will be available by appointment to suit your schedule.