Achieving Excellence in Sales

Overview –This programme is designed to look at the key skills required to successfully sell to existing customers and build relationships for future business.  Participants will have an opportunity to develop and practice effective sales and customer service techniques throughout the programme. Participants will also understand the best practice methods to implement these skills directly in the workplace to develop customer loyalty and increase sales.

It will look at the way to do this in today’s competitive environment and will provide key tips for cost effective measurable sales activity.

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Course Content

  • Sales techniques and approaches
  • Understanding your own personal selling style and how to improve it
  • Setting sales targets and developing a sales plan
  • Getting ready for the sale and getting the appointment
  • Asking the right questions!
  • Learning to read body language in sales and overcoming objections
  • Developing your listening skills to better understand customers
  • Developing your Elevator Pitch
  • Making the most of the sales encounter
  • Closing effectively
  • Analysis of cost-efficient tools to forecast and plan for future sales

Frequently Asked Questions

Why should I choose Optimum Limited training?

Optimum Limited provides a wide range of business development, consultancy and training, accredited and non-accredited to companies across all industry sectors, whilst also offering client-specific and scheduled training programmes. 

Since its establishment in 1990, Optimum has demonstrated a clear correlation between people development and the bottom line. This ethos has helped Optimum in establishing a portfolio of highly reputable clients in the private sector, state and local agencies, universities and professional bodies,nationally and internationally. As a preferred choice provider and partner to many of Ireland’s leading businesses, we have learned that the key to our success is putting their success first. Our focus is on building lasting partnerships that offer positive outcomes and an engaging and rewarding learning experience. 

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Who should apply for this course?

This programme is suitable for sales representatives, managers, business owners, marketers, customer service personnel, new graduates, career changers, B2B sales professionals, retail staff, real estate agents, and professionals in various industries looking to enhance their sales skills and techniques.

What study options are available for this course?

Many of our courses are now available in a variety of classroom formats. All formats cover the same course content.

Live Virtual Online Classroom

Live lectures are delivered using Zoom (www.zoom.us) or MS Teams if requested. During these sessions, your tutors will use interactive learning elements to ensure an engaging learning experience. When appropriate, students will be encouraged to activate their video and microphones so that they can ask questions and enhance peer to peer learning

Online courses can be accessed from any computer or laptop with an internet connection.

In-Person and Onsite Classroom

Optimum Limited can provide in-company onsite training if requested. If there is not a classroom available, Optimum can provide a training room in the HQ Office in Dublin.

Optimum can also provide training in hotels conference rooms or room hires if requested.

On Demand

On Demand courses enable you to complete your course on your own time. Optimum have an e-learning platform called MyOptimum which includes a library of online on demand training programmes. This learning platform comprises of  pre-recorded videos and interactive powerpoints followed by activities designed to put the new information and concepts into practice through exercises, quizzes, forum participation and other activities.

How will this course benefit me?

This course will benefit someone by equipping them with essential skills, boosting their confidence, and increasing their sales effectiveness, ultimately leading to improved sales performance, career advancement, and higher earning potential.

What are my payment and funding options?

Payment Options:

Payments can be made by EFT, PayPal or Stripe. If you need to pay by other forms of payment, please enquire with us and we can let you know if this is possible.

Funding Options:

Due to our experience and reputation, Optimum are part of many panels that provide funding opportunities to businesses in different sectors. Funding can range from 10% – 35% subsidy. Contact the Optimum Team for further information.

Enquire through our contact form here.

How do I apply?

If you have any queries and require further information, we would be happy to chat to you. Contact us directly at hq@optimum.ie or talk to our team at (01) 672 8628

Enquire through our contact form here.

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